Tailormade teams
We ensure the right people work on every project, mixing sector experts and long term client contacts with fresh eyes to provide the best expertise for the project requirements.
Every project is lead by a director level researcher who is involved at every stage, often undertaking elements of the research themselves, to ensure only strategically sound and actionable outputs are recommended.
Excellence in traditional skills and tools
We build upon the foundations of genuine expertise in tradional research skills including:
- qualitative interviewing and moderation
- survey design
- face-to-face and telephone recruitment
Cutting edge approaches and research design
Our research is tailored to suit the business needs and objectives. Some of the tools we regularly use include:
- ethnography and observational research
- panel recruitment
- online groups
- conjoint and other trade-off analyses
- online communities, blogging and forums
- co-creation workshops
- diary, film and homework tasks
- customer immersion events
International Partnerships
Being independently owned allows us the flexibility to work with the right agencies and the best researchers for the job whatever the market. We have been building partnerships with great research agencies around the world since 1992. To enable us to provide our clients with the quality, consultancy and service of a smaller independent agency but with the added benefit of global coverage.
Our expertise lies in managing large-scale international studies to deliver the quality and depth of insight you might only expect from smaller local pieces of work. This is achieved by personally selecting and briefing international researchers, attending fieldwork across markets and leading fully integrated analysis and reporting.
Bespoke debriefing and inclusive analysis
We know that every organisation is different and we always promise to debrief our research to your requirements.
This may be a 10 minute presentation to the board, written reports or a day long immersion workshop. We pride ourselves on the clarity of our debriefs.
All of our clients are invited into our analysis sessions as we know it delivers results in more strategic and actionable debriefs and reports.
Engaging visual presentation styles and videos are utilised to bring our debriefs to life. Our research stays alive long after the debrief and we incorporate mechanisms to keep in touch with respondents after the research is complete to enable new developments to be tested.
